Affinity Stone’s Expansion Project Update

Affinity Stone’s Expansion Project Update

At Affinity Stone, we’ve been on an incredible journey, driven by our unwavering commitment to delivering top-notch stone veneer panels to our valued customers. Over the past few years, our customers have shown us overwhelming support, and we’re deeply grateful. However, this surge in demand led to longer lead times – a situation that didn’t align with our dedication to offering quality products promptly and affordably.

In response to this challenge, we embarked on an ambitious expansion project that is set to revolutionize our manufacturing capabilities and enhance our ability to serve customers from across the country. If you’ve been following our expansion journey, you’ll know that we welcomed new equipment in December. Now, as January rolls in, we’re excited to provide an update on our progress and what lies ahead!


New Equipment, New Horizons

Affinity Stone's new poured floor

Our new equipment is up and running, marking a significant milestone in our expansion journey -but, there’s still a curve when it comes to production and filling orders promptly. The reason behind this curve is our commitment to quality.

Each new mold we work with takes approximately two weeks to set, ensuring that every stone veneer panel we produce maintains the high standards we’re known for.

To address this challenge, we’ve increased our mold capacity by 20% with a goal to double our production from last year. While the building itself is still a few months away from being fully operational, late spring is our target. This expansion represents a substantial leap forward in terms of capacity, efficiency, and lead time reduction.


Quality Control: Our Unwavering Priority

At Affinity Stone, we understand that product quality is non-negotiable. We’ve taken customer feedback seriously and have doubled down on quality control measures. Color consistency is a key focus area, and we’re dedicated to ensuring that our stone veneer panels meet the highest standards.


A Glimpse into the Future

While our current lead time is in the range of June to July, we want to assure our customers that we’re working tirelessly to shorten our extended lead times. Your satisfaction remains at the forefront of our efforts, and we’re committed to delivering your orders as swiftly as possible.

Our unwavering commitment is to enhance our lead times month by month. During this period, we will be exclusively collaborating with our current distribution partners until we successfully catch up on lead times. We want to emphasize that you, our loyal customers, remain our top priority!


Conclusion: A Bright Future Ahead

Affinity Stone Color Visualizer

As we look ahead to 2024, we do so with optimism and a sense of purpose. Our expansion project is not just about increasing capacity; it’s about fortifying our commitment to delivering high-quality stone veneer panels on time. We want our customers to know that Affinity Stone is dedicated to providing an even better experience in the coming year.

We invite you to stay tuned for more updates on our expansion. Thank you for being part of our story, and we can’t wait to continue this journey with you.

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